I fell madly in love with K-beauty, or Korean beauty, after reading The Little Book of Skin Care, by Charlotte Cho. As a professed beauty junkie, I excitedly poured myself into the pages of Charlotte’s book trying to learn any tricks that would make my persistent hormonal acne fade away. Though I went in trying to fix the main problem that I had with my skin, I came away with a much more positive mentality and a deep obsession with the lifestyle of Korean beauty.

K-beauty comes from a perspective of gratitude and care for one’s wellbeing rather than focusing your mental energy on your problems. Korean beauty takes a gentle, holistic approach to skincare. Caring for one’s skin is an essential part of maintaining one’s entire wellbeing - it is just as important as getting your daily exercise or staying hydrated. The K-beauty philosophy hinges on a skin first mentality. Rather than lasering in on the skin’s problems and going at them harshly, K-beauty gently takes care of skin health on a deeper level with natural, effective ingredients. The goal is not necessarily to have perfect skin at all times, but to maintain and curate a lifestyle where you work to make your skin (& self) the healthiest it can be.